Posted in Blog, Finance, Marketing
Let’s face it; advertising is costly, especially for a small business with even smaller budgets. We’ve prepared three simple ways to advertising success with the help of the community and an added bonus; new connections, networks and brand ambassadors. 1. Social Media First off, determine your social media tools, of choice. By that I mean, […]
Posted in Blog, Entrepreneurship, Marketing, Operations
Within the small business world, advice twirls on how to improve your profits and increase your company’s market share. Some of the common ideas include: utilizing social media, email marketing, trade show attendance and measurement through analytics. These are just a few of the ideas we’re being told to do to increase profits. Since when […]
Posted in Blog, Entrepreneurship, Leadership, Management, Small Business
As a small business looking to hire employees you must have a culture about you which draws potential candidates in. Take a look at what Google does for their employees here. Although your small business may not go to that extreme, start with these three tips to define your organizational culture. 1. Crucial Employee Characteristics […]
Posted in Blog, Leadership, Marketing
It’s that time of year. Street corners are cluttered with charitable organizations, sidewalks are full of bustling shoppers, and mall parking lots show no sign of empty spots. It’s Christmas and tis’ the time of year to spend with loved ones… and worry about what to get that hard to please small business owner on […]
Posted in Blog, Entrepreneurship, Leadership, Management
With one sleep to go until we reach 2013, now is the time to reflect upon 2012; experiences, professionally and personally, and your small business growth. This magical time of year often reignites passion and hardworking ability back into people with the desire to go further, achieve greater millstones, boost profits and overall become a […]